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  • Signs of Security Boost Sales Conversions

    According to a recent white paper published by security firm McAfee, sales conversions see significant increases when a visible indication of security is seen.

  • Online Ad Spending Stays Above Water, Verizon Top Ad Spender

    Advertising in general is suffering in 2009, as everyone knows. However, further supporting indicators from earlier this year, it appears that the Internet is faring relatively well in these rough economic waters, and is set to continue its success in the coming years.

  • Bing Has Big August, Google Still in Control

    According to recent figures released by Nielsen, Google remained atop the list of U.S. search providers in August, though Bing experienced huge month-over-month growth.

  • The Mainstream Divide

    It feels as though it happened yesterday, but in reality this incident happened early last year during Affiliate Summit Las Vegas. That show has overlapped with a variety of conferences, only natural…

  • Why Are You Hiding?

    You have probably at some point in time heard the well known saying from ancient military strategist Sun-tzu keep your friends close and your enemies closer. It is one of those at first counterintuitive sayings that makes little…

  • DQ Crowdsources the 25th Blizzard Birthday

    Frozen treat retailer Dairy Queen reached out to its loyalists in selecting the design for a new logo that will roll out next year, celebrating the 25th anniversary of the invention of its iconic Blizzard dessert

  • Video Gamers Depend on Word of Mouth, Hands-On Play

    According to a series of reports released by The NPD Group 41 percent of gamers look to word of mouth to get their information about video games, while nearly a third relies on hands-on play at a friend or family member’s house.

  • Investment in International Services is Paying Dividends at Neverblue

    Neverblue, a premier global lead generation network today announced the launch of new localized services for the European marketplace. Neverblue now offers multiple language support for the affiliate interface on their proprietary lead tracking platform and rapid payment terms to quality publishers. Euros, British Pounds and Australian Dollars, as well as US Dollars, are accepted.

  • Swimming With The Sharks – Part 1

    When talking about the fake blog landscape we almost always focus on those driving the traffic, the publisher/affiliate. It’s the most visible and controversial piece of the equation, but without an actual product to promote…

  • Swimming With The Sharks – Part 2

    Calling the world of trademark infringing fake blogs marketing fraud might sound to some a little severe. If we look at the advertiser’s point of view, one that has worked on bringing a continuity product to market from scratch…