Adds 180,000 Subscribers, Accretive to Shareholders upon Close, Provides Platform to Support Ad-Supported Ringtone Model

NBA star LeBron James is giving an assist to Nickelodeon’s Big Green Help campaign, as a spokesperson and a character in an online mini-game.

When it comes to shoppers returning to the same store time and time again, Wal-Mart is a dominant force across all retail categories. But the discount

The glorious cows of CowParade, those memorable herds of dozens of colorful and funky fiberglass bovines seen grazing along sidewalks and in plazas in

A decade ago, industry soothsayers broadcast grim predictions for the future of direct mail. The Web was booming and e-mail accounts were fast becoming

Dunkin’ Donuts hopes to score in-store traffic and boost sales with an instant-win game that gets some promotional support from two Major League Baseball pitchers.

A few years ago, I remember having a conversation with the folks at Reprise Media. It was at a trade show in New York, but a smaller one as opposed to the shoulder to shoulder affair of ad:tech. At this particular…

Earlier this month, Apple’s iPhone, one of the most anticipated launches in recent memory, turned a year old. Watching the lines form and the micro-economies that formed around early procurement, looked…

High-growth customer acquisition marketer acquires leading provider of consumer auto finance leads

According to recent figures noted by Justin Smith at Inside Facebook (and supported by very similar figures posted at Adonomics), Slide, RockYou, and LinkedIn own the top four Facebook applications.