W Hotels Worldwide and Chrysler are partnering to offer the ultimate travel experience to W guests. The new Car Concierge will offer VIP shuttle service and test-drives in Chrysler 300s and Chrysler Crossfires at select W Hotels in New York, Chicago, Los Angeles and San Francisco.
Three Chrysler 300s, adorned with the W logo and signature flourish, will be stationed at the W New York on 49th and Lexington and two W Hotels in Chicago (W Lakeshore and W City Center), offering a VIP Shuttle Service to guests. Guests are also invited to use the livery service for traveling to and from this season’s holiday parties. Guests staying at the W Los Angeles and W San Francisco are invited to take one of three Crossfires for a test drive for up to 24-hours.
W Hotels and Chrysler are promoting the Car Concierge with on-property Chrysler concierge kiosks, letters and postcards sent to Chrysler owners and Starwood Preferred Guests inviting them to use the service.
W is also offering a special package to Chrysler owners, as well as anyone staying in the markets where the car service is being offered. Guests who choose the Chrysler Package are offered two Wondertini signature cocktails, a unique botanical treat for their room, a room upgrade for their next W stay in 2004, and a Wonderland CD, which is W’s blend of smooth sounds.
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