Ad Buyers Discuss TikTok’s Future and Potential Sale
What some agency folks have to say about the potential sale of TikTok and what that means for marketers.
What some agency folks have to say about the potential sale of TikTok and what that means for marketers.
Following are examples of how Mars' candy brands are communicating with consumers during the pandemic.
Useful insights for social media marketers from a July Hootsuite and We Are Social report.
TikTok hopes that optimized targeting methods will help SMBs gain exposure with new audiences.
The Facebook boycott for its policy toward hate speech has inspired other brands, like Pernod Ricard, to take a more proactive approach.
How companies can use social platforms to communicate with customers during the pandemic.
A growing number of brands have paused advertising spend on Facebook at least for the month July in support of the #StopHateForProfit campaign.
How marketers can prepare for evolving consumer sentiment and adjust their content strategies accordingly.
New and overlooked social media features for B2B marketers to consider.
Media brands are engaging Gen Z audiences during COVID-19 with talent-led social campaigns and messaging.
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