Taking the High Road: Building Loyalty

Have you had sleepless nights lately trying to figure out how to:

  • Get the most value from customers?

  • Create market power?

  • Strangle competitors?

  • Buy the best data warehouse tools and/or customer relationship management software and make them work?

  • Hold on to the best employees?

  • Meet quarterly profit goals?

  • Maximize shareholder value?

There is one acid test of leadership in today’s tough economy