Sweepstakes

• Agencies

  Arby’s Campaign Shows Fast Food Difference

  In celebration of its 40 years in business, Arby’s is out with a new ad campaign—and a sweeps—touting its ability to provide customers with “something different, something better,” which focuses on its roots and its staple red hat. Arby’s tagline for …

• Agencies

  Daily News Attempts a Make Good with $1 Million Drawing

  The Daily News is offering a special drawing in an attempt to make amends to the thousands of readers who thought they had hit the jackpot in its Scratch n’ Match game because of a misprint in the winning numbers. Newpaper tries to appease readers in …

• Agencies

  NBC Builds Online Buzz For The Office Premiere

  Days before it hits the airwaves, NBC is already getting a jump-start creating buzz around its new comedy series, The Office, via the Internet and a designated online community. NBC and MySpace.com give viewers a sneak peak at The Office American Style …

• Agencies

  ABC Launches Desperate Housewives Sweeps

  Desperate to win a contest? ABC is inviting fans of its hit comedy Desperate Housewives to enter an online quiz and sweeps, offering a grand-prize trip to attend the show’s DVD launch party in Los Angeles. Desperate fans seeking to win a prize can …

• Agencies

  Dreyer’s Dishes Up Block Parties

  Dreyer’s/Edy’s salutes friendly neighborhoods with a summer contest awarding all the fixings for a block party. Neighbors nominate their own block online The Two Scoop Neighborhood Salute asks consumers to visit Icecream.com to write an essay …

• Agencies

  American Airlines’ Rewards Storytelling

  A little incentive goes a long way, especially when it concerns a year’s worth of free travel. American Airlines is offering consumers a chance to win a year’s worth of travel for sharing their unique stories about why they fly as a way to motivate …

• Agencies

  Big Idea Cooks Up VeggieTales Promos with Applebee’s, Tyson Foods

  Big Idea, a subsidiary of Classic Media LLC, and Applebee’s Neighborhood Bar and Grill have kicked off a three-month long promotion tying in kids meals with the latest VeggieTales episode release. Applebee’s, Tyson Foods offer separate promos for …

• Agencies

  Yahoo Offers Fantasy Players MLB Job

  To coincide with the launch of its 2005 fantasy baseball games, Yahoo Sports has kicked off a sweepstakes that will land one user a real front office job with the San Francisco Giants. Twelve users, chosen through an online contest that combines …

• Agencies

  Scott’s, Home Depot Launch RoundUp with Sweeps

  Scott’s gets a jump on summer The Scott’s Co. is prepping gardeners for summer through a joint promotion with Home Depot. The Extend Your Summer sweepstakes backs the latest line extension of Scott’s RoundUp weed control brand. RoundUp Extended …

• Agencies

  Wisconsin Cheese Instant-Win Touts $1.6 million in Prizes

  Wisconsin Milk Marketing Board touts Wisconsin cheese with an on-pack/online instant-win game awarding $1.6 million in prizes. UPCs and FSI codes serve as gamepieces The Win in a Flash game lets consumers play with a UPC code from a package of …