Postal Regulations

• Direct Marketing | Print

  USPS Defaults on $5.5 Billion Obligation

  The U.S. Postal Service defaults on a multibillion dollar financial obligation and draws yawns from the mailing industry.

• Direct Marketing | Print

  Mailers Mixed on November USPS QR Code Promo

  Mailers like the U.S. Postal Service’s Holiday promotional discount program for pieces using QR codes but aren’t too thrilled with the idea of using priority mail.

• Direct Marketing | Print

  DMA Offers Data Governance Certification to Marketers

  The responsibility for securing data has existed for a long time within organizations’ legal, privacy and information technology units. A new certificate program from the Direct Marketing Association seeks to give marketers a solid grounding in responsible data practices.

• Acquisition

  Microsoft’s Windows 8 Makes Online Tracking Opt In. Deal, Marketers

  There's a throwaway line in Microsoft's Windows 8 preview announcement that could completely overhaul online data collection.

• Direct Marketing | Print

  Q&A: New CEO Woolley on Future of the DMA

  Linda A. Woolley, the acting president and CEO of the Direct Marketing Association, discusses the challenges and opportunities the organization faces.

• Direct Marketing | Print

  DMA CEO Kimmel Steps Down: Woolley Named Interim CEO

  The Direct Marketing Association’s (DMA) CEO Larry Kimmel is stepping down from his position. Linda A. Woolley, the organization’s executive vice president of Washington operations, will serve as acting CEO.

• Direct Marketing | Print

  Mailers Cautiously Laud Senate Postal Bill

  Mailers were cautiously pleased that the Senate passed its postal reform bill but see work ahead.

• Acquisition

  FTC Calls For Legislative Oversight of Data Brokers

  The Federal Trade Commission has issued a report recommending, in part, that data brokers offer consumers greater transparency into, and control over, data collected and stored. The report also recommends a central web site where consumers can learn about data compilers by name, understand their proceesses, and exercise rights of access to their data.

• Direct Marketing | Print

  What UPS-TNT Merger Could Mean for Postal Service

  Is United Parcel Service’s proposed $6.8 billion acquisition of TNT Express just another corporate mega-merger? Could it create such a large and well-heeled behemoth that could endanger postal corporations abroad, or maybe even the U.S. Postal Service eventually?

• Direct Marketing | Print

  Catalogers Say USPS Cutbacks May Be Good For Mailing Industry

  Some larger catalog mailers have applauded the U.S. Postal Service’s recent proposals to lay off as many as 35,000 employees and shutter more than 220 facilities around the country.