News Briefs
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News Briefs
LOEWS CINEPLEX ENTERTAINMENT AND SCREENVISION: have entered into an exclusive agreement for pre-show slide advertising across Loews’ 153 theatres nationwide.
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NEWS BRIEFS
KIDKRAFT: a juvenile products manufacturer, has inked a licensing deal with the PGA Tour to create and distribute a collection of licensed PGA Tour juvenile
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NEWS BRIEFS
KIDKRAFT: a juvenile products manufacturer, has inked a licensing deal with the PGA Tour to create and distribute a collection of licensed PGA Tour juvenile
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News Briefs
REEBOK: got ahead of the pack at yesterday’s Boston Marathon with the Terry Tate Pain Train. More than 300 college students, led by Tate, Stonghton, MA-based
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NEWS BRIEFS
PEPSI: is launching a vanilla-flavored cola this summer to put pressure on its rival Coca-Cola Co and its Vanilla Coke product, which has sold 90 million
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News Briefs
DR PEPPER/SEVEN UP’S: Hawaiian Punch will introduce its new Bodacious Berry and ‘Mazin Melon Mix flavors, with the Clownin’ Around Tour which will run
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News Briefs
EGGLAND’S BEST: has teamed with several brands including Sara Lee, Korbel, Gold Medal, Roman Meal and Bigelow Tea for a number of spring promotions. Eggland’s
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News Briefs
THE PEPSI BOTTLING GROUP: (PBG) has signed Boston Celtics co-captain Paul Pierce to endorse Pepsi products in the New England region. He will participate
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News Briefs
A service, the Bonded Sender Program, which defends marketers
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News Briefs
o An Oregon man found guilty of spamming was ordered on Friday to pay nearly $100,000 under Washington state