Medical Marketing

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  Agencies

  Engaging Professionals is Challenging for B2B Healthcare Marketers

  Analytics and augmented reality are two ways healthcare marketers are reaching medical professionals, says Digitas Health’s Matt McNally.

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  Agencies

  Marketer’s Most Wanted: Physicians

  In the Most Wanted series, Chief Marketer looks at some of the top demographic segments marketers need to target in 2017. In this week’s spotlight, physicians.