Influencer Fraud

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  Digital

  Demanding Transparency: Six Ways to Combat Influencer Marketing Fraud

  Brand executives from Unilever and Southwest Airlines discuss how they are proactively combatting influencer fraud from within their organizations.

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  Acquisition

  4 Tips for Successful and Authentic Influencer Programs

  Spending on influencers is on the rise. Sky Zone CMO Josh Cole has fine-tuned
  the process through years of experience.

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  Acquisition

  NAD Recommends Ad Claims from Influencer Platform Ahalogy be Discontinued

  As interest in influencer marketing skyrockets, so too does the
  competition for clients by influencer marketing platforms.

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  Acquisition

  Creative Alternatives When Working with Influencers

  As influencer marketing has modernized so too has the ways in
  which marketers can capitalize on influencer’s powerful draw.