Ecommerce
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Agencies
Amazon Reports Over 10 Million New Prime Members
Did you shop using Amazon Prime this holiday season? You weren’t alone.
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Digital
Social Ecommerce Tips for the Holidays
Follow these simple tips for leveraging social media to make the most of your holiday ecommerce efforts.
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Agencies
13 Tips for Making the Most of Google+
Google+ is more important for SEO than any other website. Here’s how to make the most of it.
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Digital
Live Customer Engagement Rock Stars
Backcountry Inc. is turning their online reps into a different kind of sales force—“Gearheads,” outdoor specialists who consumers are excited to engage with and learn from.
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Agencies
Creating a Data Centric View of Customers
Having a customer-centric view is great, but a data-centric view can help you understand intent.
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Agencies
Videos Boost Engagement and Conversion for eBags
Videos integrated throughout the path-to-purchase are increasing conversions for online bag and accessory site eBags.com.
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Agencies
Lessons From China on Social Commerce
China is years ahead of U.S. marketers when it comes to social commerce. This article gives us the scoop and tips.
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Digital
Creating Customer Loyalty With Personalization
Here are six ways that marketers can improve their customer’s experience on their websites.
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Agencies
Retailers Look to Merge Brick and Online Shopping Experiences
(eMarketer) US retail ecommerce will continue its rapid growth, with sales reaching $304.1 billion in 2014, according to a new eMarketer report. The ubiquity of Internet access is spurring a convergence between online and offline shopping, and retailers are moving to break down silos to create single shopping experiences for their customers.
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Agencies
Bangle Blend: How Alex and Ani Connect Across Multiple Platforms
An integrated mix of mass media, digital and mobile are helping Alex and Ani engage jewelry buyers online and off.