Catalog
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Agencies
Chief Marketer Listline Oct. 28
Lists featured include Disney Movie Club and World Reserve Monetary Exchange.
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Agencies
Chief Marketer Listline Oct. 14
Lists featured this week include The Artisan Table and Pajamagram PIP.
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Agencies
Finding Talent, Channel Attribution Among Biggest DM Challenges
Chief Marketer asked a number of direct marketing pros what they thought the biggest challenges are for DMers going into 2014.
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Agencies
DMEF Changes Its Name to Marketing EDGE
The Direct Marketing Educational Foundation (DMEF) has rebranded itself as Marketing EDGE, in an effort to be more relevant to students interested in pursuing careers in marketing.
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Agencies
Chief Marketer Listline June 6
Lists featured this week include Companion Animal Protection Society and Citizens Utility Board.
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Agencies
Chief Marketer Listline June 3
Lists featured this week include Beckett Media Masterfile and the Federal Bar Association.
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Agencies
Williams-Sonoma and Nordstrom Share What Customers Want Now
No matter what channel they’re interacting or shopping in, all customers today want one thing—a seamless experience.
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Agencies
Returns Fraud Hurting Online Retailers: Study
The National Retail Federation estimates that nearly $9 billion was lost by merchants in returns fraud in 2012.
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Agencies
Chief Marketer Listline April 5
Lists featured this week include National Review and Coverking Package Inserts.
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Agencies
Herschell Gordon Lewis’s Annual Best and Worst Catalog and Ecommerce Copy
Copywriting guru Herschell Gordon Lewis gives his take on this year’s creative crop. See which websites and catalogs are worth a second look.
