App Marketing Archives - Chief Marketer

If you’ve managed to score an invite to the club, here are a few tips for tackling the new social craze.

Unfortunately, many app marketers are still struggling to bring together the right insights and systems to provide the best possible experience.

Only 16% of people will try an app more than twice before deleting it, according to Compuware.

The stats confirm Twitter’s position as a major player in the mobile marketing space. Here’s five hot tips for app marketing on Twitter.