Short Cuts

Posted on by Chief Marketer Staff

Full-service direct marketing company Communication Concepts Group in Ivyland, PA, has changed its name to CC3.

List company MarketsOnDemand, Chicago, has added Internet purchase and site-usage behavior to its 7.2-million-name file. The offering scores people based on their propensity to buy online and their propensity to visit certain types of e-commerce sites. The data is available through partner ComBase

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