Search Results for: influencers

Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.

Luca Bernabei, Producer and CEO of Rome-headquartered Lux Vide, heads the first Italian production company to be honored with an Emmy Award, and the first to have an original series air on Netflix (“Medici: The Magnificent”). Here, he offers insights on how the pandemic has changed viewing patterns – and how producers can meet the […]

According to a new report from Gartner, introducing some “productive friction” into customers’ digital journey could increase sales and brand loyalty.

Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.

The key strategies HBO employed to create an escape room-inspired, at-home experience that more than delivered on the wow factor.

How Freeform activated a movie premiere at the Beverly Hilton with socially-distanced engagements.

Insights and proven tactics relating to social platforms such as TikTok, Pinterest and Clubhouse.

Suzanne Fanning’s impressive tenure as Wisconsin Cheese CMO is the subject of our latest Marketers on Fire feature.

By Isabel Rafferty, CEO and founder of Canela Media   Cord-cutting has become a universal American phenomenon, with people of all different ages and backgrounds opting out of expensive relationships with cable providers in favor of subscriptions to Netflix and Disney+. Yet the type of content available on those services often fails to reflect the […]

Wireless service Visible was built from the ground up to be fun and approachable. And when looking at its marketing programs, it shows.