Search Results for: influencers

The single biggest problem for sales right now is adapting to the new realities of connecting with buyers, and that includes finding the right balance when it comes to social selling.

Last week, Nestlé Waters launched a explainer video for Pure Life.

These videos have a positive impact on conversion rates, sales and information retention.

The massive buying power of Gen Z has given rise to a cottage industry of agencies, media companies and consultancies specializing in marketing to Gen Z.

Learn how Vineyard Vines built their brand around the aspirational quality of preppie clothing.

A study of Instagram influencers looked at five major brands June engagement posts vs. those of their influencers—the results are stunning.

Catch up on the most widely read articles from July.

Amazon Home is bringing shoppable content to its millions of users via

a video series starring YouTube influencers getting home makeovers.

Merit alone does not a market leader make. Here’s three reasons B2B brands often fail to generate buzz.

Here are a handful of highlights that make Millennials the hottest demographic on the planet. Here’s what you need to know when marketing to Millennials:

The Nordstrom Anniversary Sale is much anticipated by loyal customers but how to entice new customers? Steal some ideas here!