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Agencies
Denny’s Pushes Late Night Menu with Marketing Blitz
In a move to entice the 18-to 24-year-old crowd back to its restaurants, Denny’s is changing its look to feed its late-night crowd’s appetite for hip music and new food.
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News Briefs
NEXCEN BRANDS INC.: the parent company of Marble Slab Creamery and MaggieMoo’s Ice Cream & Treatery, has rolled out a movie-themed ice cream promotion for the two brands.
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News Brief
MCDONALD’S: in offering customers in southern Los Angeles a $10 discount and a complimentary second visit to SeaWorld through June 23
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Agencies
Protecting Your PR Investment or Risk Burying Your Brand
Sometimes, a public relations rep can do more harm than good for a company. Read why Kraig Smith says you need to monitor your PR teams actions and reactions
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LinkConnector Announces the Launch of Leading Online Textbook Retailer, eCampus.com
The launch of the new eCampus.com Program in the LinkConnector Affiliate Marketing Network brings affiliates Back to School to gain new opportunities at earning big.
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News Briefs
NBC NEWS: and MSNBC.com are partnering with MySpace on an exclusive hub for 2008 election news on the social network’s Impact channel
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Introducing the LinkConnector Widget, a Powerful Web 2.0 Tool for Affiliates
LinkConnector’s new widget technology brings the latest developments in the online world to Affiliate Marketing.
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Ad:Tech SF 2008 Survival Guide
The Wall Street Journal, among others, reported yesterday that “Yahoo Inc. and Time Warner Inc.’s AOL are closing in on a deal to combine their Internet operations, a move aimed at thwarting Microsoft Corp.’s effort to…
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Start Thinking About Landing Page Optimization
Imagine that you are in charge of online marketing for your organization. You have slaved for months to tune and optimize your campaigns. Countless hours
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Social Media Research Is Work in Progress
It’s still the early innings of the social networking game, and companies are continuing to formulate strategies on how to get into it while analytical observers are trying to discern what the online dialogues mean.