Q&As

According to a Dun & Bradstreet report, 75 percent of B2B marketers surveyed expect to increase their data investment.

We spoke with Rajamannar about the brand’s marketing shifts, its sonic branding strategy and hybrid-digital events.

The NFL’s partnership with FaZe Clan marks the first-ever clothing collab between the league and a gaming organization.

How ADT, Coldwell Banker and TriNet have approached marketing to consumers in the COVID-19 era.

How B2B marketers are reallocating event marketing funds to other aspects of the marketing plan.

Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.

Five trends in video creative popping right now on YouTube.

Brands have been getting creative through repurposing content, using stock imagery and leaning on influencers for content creation.

How Chaco Footwear adapted its experiential programs with cause marketing, social media takeovers and digital engagement.

Marketing trends influencing business in 2020 according to executives at Persado and Adobe.