Q&As

Shoppers will start seeing network TV in 1,300 supermarkets nationally as CBS takes to the in-store airwaves.

Consumers with a passion for car racing can win a chance to catch some Indy 500 speedway action next year thanks to a Bridgestone Firestone North American Tire, LLC (BFNT) sweeps.

Time Inc. will set aside $4.3 million for consumers as part of a settlement with 23 states over its billing practices. The publisher will also hand $200,000 to the states to cover their investigation costs.

(Multichannel Merchant) With its newest catalog, Outdoor Living, Atlanta-based Home Depot continues to target a more affluent audience.

Ralphs is out with a consumer promotion that bows the grocery store’s first-ever customized movie card.

Avis Rent A Car System is driving consumers to a new incentive program it launched this month that focuses on entertainment versus a traditional marketing strategy. Janis Jarosz, VP-market development Cendant Car Rental Group, spoke with PROMO P&I about the Avis Music Giveaway

Safeway is using its loyalty card program to donate up to $1 million to local non-profits this month.

Bubblegum maker Topps Co. and Time, Inc.’s Sports Illustrated for Kids have joined forces to promote trading card collecting for kids.

Brands are lining up with a host of offers to build excitement around next week’s release of Ice Age: The Meltdown.

Managers have a lot to learn when it comes to employee recognition and rewards, a recent Maritz, Inc. poll found.