Q&As
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Agencies
Brewery Adds Blogs And Marketing Site
Will blogs sell beer? One microbrewery in Connecticut hopes so.
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Agencies
Sprite Hits the Street with a New Look and Message
Sprite is hitting the streets this summer with a host of promotions focusing on its “lymon” taste and a fresh new look.
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Agencies
Harte-Hanks Acquires Print-On-Demand Service Provider
Harte Incs Inc. has acquired digital printing capabilities from PrintSmart Inc., a print-on-demand firm based in East Bridgewater, MA. Terms of the purchase were not disclosed.
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Agencies
Operation Global Con Nets Hundreds of Scammers
More than 565 people have been arrested as part of
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Agencies
Personnel Costs Affect Customer Support Operations ROI: Study
Personnel costs are the largest single cost for firms
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Agencies
AOL, CBS Team for Online Treasure Hunt
AOL is launching a one-of a kind online treasure hunt this fall that will send puzzle-solving enthusiasts on a hunt for real-life treasure.
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Agencies
Dell to Open Retail Stores
Dell is opening its first retail store this summer as the kick off to a pilot program that will bring more stores by yearend, according to news reports.
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Agencies
Toyota Hires Velocity Sports & Entertainment for NASCAR Sponsorship
Toyota Motor Sales, U.S.A. has chosen Velocity Sports & Entertainment to drive activation of its sponsorship of the NASCAR Nextel Cup Series and the Busch Series, which begins next year.
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Agencies
Corona and Playboy to Party All Summer in $2 Million Push
Corona Extra is aiming its sights at the urban market in a partnership with Playboy for a summer-long promotion.
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Agencies
Pop-Tarts Keeps American Idol Tour Warm
Kellogg Co. is gearing up to go on the road again with American Idol again as presenting sponsor of The American Idols Live! Tour.