Q&As
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Agencies
FTC Cancels Postal Exam Scam
A Tennessee company will pay the Federal Trade Commission $105,000 and will cease marketing material it claimed would help consumers pass an exam necessary to earn a job with the U.S. Postal Service.
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Agencies
GM Votes Off Multi-Million Dollar Survivor Sponsorship
The tribe has spoken, but this time the tribe is automaker General Motors, who has decided to drop its sponsorship of CBS’s Survivor reality series.
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Agencies
2007 Sampling Program Planner
Far more than simple “freebies,” you know that samples can be an
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Agencies
Meet the Brokers: Amy Benicewicz
Today we meet Amy Benicewicz, who works from her home office in New Fairfield, CT, for Media Source Solutions Inc. as vice president of list brokerage, insert media and database licensing.
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Agencies
Whirlpool Spins Love and Laundry Social Events
One never knows the connections that can be made when singles get together to do the laundry. As such, Whirlpool is taking its laundry appliances to the social scene by hosting Spin Cycle events that will give singles a chance to meet, mingle and have some good clean fun while playing laundry-themed games that can earn them Whirlpool prizes.
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Agencies
Starbucks Celebrates with Podcasts, Events; Yanks Free Coffee Invite
Starbucks is adding special items to its menu to celebrate its 35th anniversary—podcasts and events.
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Agencies
Wal-Mart Hosts Soap Opera Stars, Fans
Wal-Mart Stores next month will host soap opera fans for a joint promotion with Soap Opera Digest.
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Agencies
Ameriquest to Give Away Racer’s Car
It’s not your average used car: Ameriquest Mortgage and Roush Racing are giving race fans the chance to win a vehicle that’s been previously owned by a NASCAR star.
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Agencies
Cartoon Network Taps Dougherty as Branding Exec
Cartoon Network has named Peter Dougherty as senior VP-branding, effective in early August.