Q&As

Conversations around inclusivity and diversity has had a major impact on marketers, not only on how
they connect with the LGBTQ community, but internally on how they treat LGBTQ employees.

Hiscox launched a new campaign this week designed to
highlight the unique insurance needs of small businesses.

While many brands are rushing to increase their social
presence, Lush UK is doing just the opposite.

Brand reputation often hinges on whether a company actually delivers on what it promises consumers.

L.L.Bean’s Kathryn Burke Pratt and WSJ CMO Miki King talk about
“how and why centralizing their teams was so important.

Here are four tips to help prove the value of PR
in marketing to your company’s c-suite.

B2B manufacturing firms are falling short when it comes to
digital experience, according to a new report from Gartner.

Michael David Winery launched a face filter app, which allows users to
become their favorite characters from the Freakshow wine brand.

Affiliate marketing, in particular, is poised to reap the benefits as marketers
increasingly adopt more AI optimization techniques.

The event not only expands Gillett’s international eSports activities, but
delivers a host of activations for the expected 14,000 attendees.