Search Results for: content marketing

  • Darwin Was Right

    The Scopes trial was three-quarters of a century ago. Charles Darwin published “The Origin of Species” 66 years before that.Here we are, supposedly evolved

  • The Fear Factor

    Online consumers are not averse to revealing personal information, but they are concerned with how companies use that data, according to a new report

  • dot-coms: TENDING the Garden

    Although it has tried a broad range of media channels, horticultural marketer Garden.com finds that e-mail is its most effective prospecting tool.The

  • Direct Equity Invests $4 Million In Mascot

    Direct Equity Partners LP, New York, has invested $4 million in Mascot Network Inc, a provider of Intranet services to colleges and universities. Concurrent

  • 24/7 and 13 Mobile To Target Ads on Wireless Devices

    Internet advertising and media company 24/7 Media Inc., New York, has formed an alliance with i3 Mobile to market targeted, permission-based ads to mobile

  • 24/7 and L90 Sue DoubleClick Over Patent

    Sabela Media Inc., a wholly owned subsidiary of network advertising company 24/7 Media Inc., yesterday filed a countersuit against network advertising

  • 24/7 Sues DoubleClick For Patent Infringement

    24/7 Media Inc., an Internet advertising network, has sued competitor DoubleClick, Inc. for patent infringement. in U.S. District Court in New York.The

  • Return Engagement

    Summer may be right around the corner, but the marketers at Time Warner, New York City, are already thinking about October.Time Warner is bringing Scooby-Doo

  • No Taste for Spam

    Online consumers don’t trust direct marketers to self-regulate spam and support government restrictions on e-mail campaigns.That’s the conclusion of a

  • Blue Ribbons

    Promotion shop Louis London apparently made an appropriate name change: The agency now known as Momentum zoomed out of Disney World in March with five