Search Results for: content marketing
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EU Extends Probe Of AOL
The European Commission is extending its probe into the proposed AOL/Time Warner Inc. merger.The EU cited concerns about Internet music distribution,
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Vindigo Expands to Four More Cities
Vindigo Inc., a company that develops and markets personal navigation devices for handheld devices, has expanded from New York to Chicago, San Francisco,
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OfficeMax Signs B2BWorks For Advertising
OfficeMax.com, the online unit of Cleveland-based office supplies marketer OfficeMax, has signed B2BWorks as its preferred advertising provider.B2BWorks
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Four Steps Forward After One Step Back
The $81 million that Gage Marketing Group gained last year by selling its fulfillment operations came in handy this spring, when the Minneapolis agency
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Into thin air
In the not-too-distant future, wireless devices will deliver the marketing pitch right into consumers’ pockets.In the rapidly emerging battle to reach
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Agencies
Music to Marketers’ Ears
I just got back from a concert at the Charlotte Motor Speedway. It’s really an event that you have to see to appreciate,” Jeff Slater recounts. “There
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Spinning a New Web
Marvel Enterprises’ mid-1990s tribulations – corporate turmoil, public embarrassment, courtroom dramas, giving away the licensing rights to Men in Black
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Agencies
HHonors System
As a marketing channel, a Web site’s biggest advantage is that it can offer customized content. But a site’s biggest stumbling block can be its passivity,
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PetQuarters Acquires Allpets.com
Cataloger and online pet product retailer PetQuarters Inc., Los Angeles, has acquired Allpets.com Inc.The merger integrates the content and community
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Agencies
LEGAL ACTION: 24/7 Sues DoubleClick
Internet advertising network 24/7 Media Inc. has sued competitor DoubleClick Inc. for patent infringement. The suit, filed in the U.S. District Court