Search Results for: loyalty
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Agencies
San Diego Chargers Fans to Get Digital Gift Cards
In a show of fan appreciation, the San Diego Chargers will give 5,000 Chargers season ticket holders a customized digital gift card in the form of a CD to redeem on the Chargers’ online team store during the upcoming season.
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Carlson Buys Meetings Shop Navigant
Promo and direct-marketing agency Carlson Marketing has bought meetings and events agency Navigant Performance Group.
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Wyndham Hotel Group Elevates Marketing Departments
Wyndham Hotel Group is ramping up its marketing departments across its brands with a host of employee promotions.
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News Briefs
SAFEWAY: is pitching its private-label soda with a…TACO BELL: is distributing one month’s worth of free…MAZOLA CORN OIL: drew 22,000 entries to its Heart to Heart sweepstakes, a…
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Marketers Will Reduce Promotions, Boost Online Spending, During Holiday Season: Study
E-commerce is set to top $200 billion in 2006, and a significant chunk of Web retailers told Forrester Research that 20% of their annual revenue will be generated during the holiday season.
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National MS Society Picks Merkle for Database Services
The National Multiple Sclerosis Society has retained Merkle to provide a wide range of database marketing services. The five-year contract, which is valued at several million dollars, was awarded to Merkle after an evaluation process that included five other agencies.
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Agencies
Craftsman Brings Gift Cards on NASCAR Tour
Sears is giving its Craftsman brand a 360-degree spin from racetrack to store, with a mobile-marketing tour, gift card giveaways and a multi-track loyalty club.
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Agencies
TicketsNow Launches ‘InCrowd’ Loyalty Program
Event ticket seller TicketsNow has rolled out its first-ever loyalty program, which gives frequent customers additional benefits ranging from free shipping to concierge services.
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Agencies
Who Has What Loyalty Cards in Their Wallet?
Rewards program members were more likely to spend a greater amount of money in the past six months across 11 retail categories, including home improvement, electronics, grocery and book stores, according to a recent study conducted by Maritz Research, a market research firm.
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Agencies
L.A. Sparks’ Fans Flock to Loyalty Program
The Women’s National Basketball Association’s (WNBA) Los Angeles Sparks team isn’t just serving up points on the basketball court anymore. It is engaging fans in a new loyalty program that lets game attendees earn points to redeem rewards.
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