Search Results for: influencer marketing

Scannable 2D or QR barcodes have long held promise as a way to link active consumers out in the world to online marketing and promotional offers

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According to new results from social marketing agency Media Logic, online retailers racked up a lot of new friends in Facebook and Twitter this holiday season

We’ve reached the halfway point of the shameless plugs. This week mark’s the three-and-a-half week countdown towards the March 1st and 2nd event. Haven’t booked your ticket yet? That’s ok. The percentage…

Marketers all know about “pester power” and the increasing influence kids have over family purchase decisions in almost every category. To the tune of $500 billion dollars, according to statistics. So what else is new? Plenty.

According to Knotice, a digital marketing communications company, the iPhone clearly dominates the field when it comes to e-mail opens.

This week marked more than just the second week of the new year. With it came a reason not to fully lament the new year, Affiliate Summit West. It is hard not attend the show, especially in years where the trifecta of events takes…

Word of mouth is valuable only because of what causes it and because of what it drives. It’s time to move the conversation about conversation away

As quickly as it came, it has passed, and now it begins again. One year has ended and another has started off in a hurry, so fast that we almost

2010 was the year social video advertising came crashing into the mainstream, says online video analytics company Visible Measures in its report, Social Video Advertising: 2010 in Review. From Old Spice, to Nike, to Pepsi, big brands engaged their audiences with social video advertising, setting the stage for even more progress in 2011.