Search Results for: influencers

Here are the five biggest things that changed the social landscape in the last 12 months . . . and what to watch for in 2014.

Marketers should be embracing Google+ for the huge boost it can provide to any local marketing effort. Here’s why.

Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here’s how.

Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.

AMG Strategic Advisors provides a detailed look at the Hispanic shopper and recommendations to take to improve relationships with this demographic.

When confronted with ever more complex customer journeys and so much data, a marketer’s task can be daunting.

Everyone is talking about big data and social influence as the new Promised Land, but finding and proving the true value is a challenge.

A panel at ad:tech New York discusses a more strategic focus on content marketing: distribution, measurement and ROI.

Fiber cement building products isn’t exactly an industry that screams of compatibility with social media.

B2B marketers are slowly breaking bad content marketing habits, but many are lagging.