Search Results for: influencer marketing

Here are three ideas for using video to turn your LinkedIn page into an engaging social destination for your audience.

Different people react differently to colors, symbols, names and other cues in their environment. Author Adam Alter what this means for marketers.

Here are the five biggest things that changed the social landscape in the last 12 months . . . and what to watch for in 2014.

Marketers should be embracing Google+ for the huge boost it can provide to any local marketing effort. Here’s why.

Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here’s how.

AMG Strategic Advisors provides a detailed look at the Hispanic shopper and recommendations to take to improve relationships with this demographic.

When confronted with ever more complex customer journeys and so much data, a marketer’s task can be daunting.

Everyone is talking about big data and social influence as the new Promised Land, but finding and proving the true value is a challenge.

A panel at ad:tech New York discusses a more strategic focus on content marketing: distribution, measurement and ROI.

Fiber cement building products isn’t exactly an industry that screams of compatibility with social media.