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The turbulent year hasn’t made direct marketers barricade their borders completely, but it has made them rethink initiatives to foreign shores. Everyone

Unlike Superman or Wonder Woman, Batman doesn’t have special powers. Still, many consider the Dark Knight to be one of the great superheroes, if not perhaps

RedEnvelope has been engaged in search engine marketing for only about a year but it is already one of the savviest companies out there. The San Francisco-based

My company is currently involved in a database project for an automotive client that needs to select customers and prospects who live within a given radius

It makes sense that the National Hockey League’s Tampa Bay Lightning knows how to work a game. Martin Quessenberry, director of Web services, incorporated

Two business ventures were launched. Both sold the same products at a comparable price. Both spent considerably on packaging and advertising. Both developed

Remember when you were a little kid and you had something you thought was really, really important to say but no one would listen? You couldn’t get the

Brown & Williamson Tobacco Corp. has signed a five-year, eight-figure contract with KnowledgeBase Marketing Inc. for customer relationship management

You’ve heard the old joke a woman says to her friend, What a wonderful son I have. He goes to a psychiatrist twice a week, and all he can talk about is

A former Illinois state legislator faces money laundering and mail fraud charges after allegedly bribing a local official in return for direct mail and