Search Results For: loyalty
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Acquisition
Carnival Cruise Line Chooses Sweepstakes as a Powerful Tool
Carnival Cruise Line VP Partnership Scott Becher shares the play-by-play
behind its new sweepstakes tied to New Orlean’s Saints Drew Brees. -
Chief Business Marketer 11-2-17
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership November 02, 2017 Georgia-Pacific Pro’s Personal Bathroom Chatter Social listening around bathroom and custodial topics is helping Georgia-Pacific Pro connect with customers. More… SPONSORED BY: Connect with millions of B2B decision makers globally Get unparalleled reach to over 30MM professionals activating real results for […]
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Acquisition
Toyota’s New Retail Concept Offers Coffee and Car Rentals
The Drive to Go by Toyota concept is a mix of fast food, coffee shop, rental cars and a
not-so-subliminal message to—when you’re ready—buy a Toyota. -
Chief Promo Marketer 10-31-17
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership October 31, 2017 When a Controversy Arises, Should Your Brand Jump In? Before social media, it was a lot easier to avoid the greater conversation. Today, if you have nothing to say on a controversial topic like the NFL boycott, it's best to say […]
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CM This Week 10-27-17
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership October 27, 2017 Want a Ride in a 1936 Riley Kestrel? Budweiser says YES! To introduce its 1933 Repeal Reserve lager, Bud and Lyft planed a day of free rides in vintage cars in New York City to celebrate the repeal of prohibition. […]
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Chief Business Marketer 10-26-17
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership October 26, 2017 Video Helps HCSS Improve Sales Cycle A video marketing strategy has helped construction software provider HCSS increase engagement with prospects and shorten sales cycles. More… SPONSORED BY: Gain Access to a Strong & Diverse Universe of Responsive Readers & Attendees Contact […]
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Acquisition
When a Controversy Arises, Should Your Brand Jump In?
Before social media, it was a lot easier to avoid the greater conversation. Today, if you have nothing
to say on a controversial topic like the NFL boycott, it’s best to say nothing. -
Data & Analytics
What Your Customer Lifecycle Should Have in Common with the Four Seasons
Here’s what your company can learn from the Four Seasons when it comes to engagement throughout the customer lifecycle.
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Chief Marketer Tech Talk 10-24-17
Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership October 24, 2017 AI Helps JP Morgan Chase Boost Customer Engagement Artificial intelligence is helping JP Morgan Chase improve customer engagement with retail banking customers More… SPONSORED BY: The Marketing Technology Conference of the Year LIMITED SEATS REMAIN! Join 1,000 leading marketers at […]
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Acquisition
On the Runway: Taco Bell Bodysuits & Hoodies
Taco Bell and Forever 21 collaborated to show off a new line of
limited-edition, Taco Bell-themed clothing.