Nokia Acquires Enpocket to Expand Mobile Advertising

Posted on by Chief Marketer Staff

Nokia, a Finnish manufacturer of cell phones and other mobile devices, has reached an agreement to acquire Boston-based Enpocket, a mobile advertising services firm. Terms have not been disclosed.

Nokia anticipates the acquisition of Enpocket will help it to expand mobile advertising business internationally.

“Enpocket and Nokia are combining to provide the leadership needed to define, build and standardize globally the business of mobile advertising,” said in a statement Mike Baker, president and CEO of Enpocket.

The deal is expected to close in the fourth quarter.

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

View More 
	
        

        
Call for entries now open

    

        

        
		
	             
        

 

 








CALL FOR ENTRIES OPEN




















                

                    

        

	
SIGN UP FOR UPDATES!
 Fill out the fields below to receive the latest news and special announcements from Chief Marketer.