BASKIN-ROBBINS: is the latest marketer trying to cash in on the upcoming presidential election. The chain is out with two new ice cream flavors tied to the election, Straight Talk Crunch, which represents Republican Sen. John McCain and Whirl of Change, which represents Democratic Sen. Barack Obama). Customers can vote for their favorite flavor in any Baskin-Robbins store nationwide or online at www.baskinrobbins.com through Oct. 20. The votes will be tallied and the winning flavor of the chain’s Flavor Debate ’08 will be announced on Oct. 21.
LAUNCHFIRE: an interactive promotions company, has relocated its offices to the 5th floor at 200 Isabella St. in Ottawa, Canada. The new location has 7,000 square feet of office space. The firm opened its doors in 1999. Its roster of clients includes, Dell, Intel, Time Warner and NBC.
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