Media Source Solutions Buys Its Service Bureau

Posted on February 8, 2005 by Chief Marketer Staff

Media Source Solutions, a list management and brokerage firm with headquarters in Novato, CA, has acquired Clockwork Data, a data service bureau and e-mail deployment firm based in Miami. The amount of this all cash transaction was not disclosed.

The acquisition provides Media Source with the means to introduce additional list hygiene, data analysis and data appending services and new e-mail services.

Clockwork Data was previously Media Source’s list service bureau vendor. The transaction includes a business-to-business database, 10 million e-mail records and software for maintaining and analyzing list data.

Media Source plans to fold the assets of Clockwork Data into its operations in California.

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