![2016 Marketing Trends](https://chiefmarketer.com/wp-content/uploads/2015/11/2016marketingtrends200-160x125.jpg)
Top 10 2016 B2C Greatest Hits
Looking to catch up with some of this year’s greatest hits. Check out our 10 most popular B2C marketing stories of 2016.
Looking to catch up with some of this year’s greatest hits. Check out our 10 most popular B2C marketing stories of 2016.
By unifying previously siloed parts of the campaign lifecycle and distribution channels, marketers can unlock enormous efficiencies and greater insight.
Looking for some light reading this holiday season? Get a glass of egg nog and check out our 10 most popular B2B stories of 2016.
Been spritzed at Macy's lately with the latest fragrance? It’s a nice sampling tool, but Sephora has taken it to a whole new level.
Amazon Go is a game-changer for retail overall. Here's why this model, which skips store checkout lines via a smartphone app, will work.
Taco Bell has launched a video series, Taco Tales, to reach consumers far beyond its drive-thru windows and snappy in-restaurant seating.
Marketers who have been around for awhile—you know who you are—need to dissect and adopt strategies that are working for the new breed of Millennial Marketers who view the industry—and their work—through a digitally native lens.
These 2016 marketing campaigns were experimental, partnered with causes, deployed live video and were all framed by clear consumer insights and smart data.
Delivering a simple, smooth and safe application process for consumers can be challenging. It's important to able to do so without incurring additional risk or compromising security.
Alcohol brands are often on the cutting edge of technology to interact socially. Music is also often in play and the Bacardi Instant DJ Experience is no exception.