Several local food banks pulled down response rates of nearly 7% in less than three weeks to an early September mail fundraising efforts– which represent a new donation vehicle for many of these local agencies.
These are early results from an overall 150,000-piece drop in 18 markets nationwide stretching from Virginia to Alaska.
In a drop of 20,471 letters sent to people in Richmond and Fredericksburg, VA; Tulsa, OK and San Antonio, TX, local food banks received 1,405 responses, generating $62,112 in total revenue, said Connie Dean, vice president of the Lincoln, NE office, Grizzard, the charities