Little Caesar and Pepsi Pair for Scratch-Off Game
Carry out pizza chain Little Caesar Enterprises has partnered with Pepsi for a nationwide scratch-off game.
The Family Fun Instant-Win Game can be played at participating Little Caesars locations. Customers who buy a Hot-n-Ready pizza along with any Pepsi-Cola beverage will receive a game card. The cards can be scratched off to determine if they have instantly won one of more than 200,000 prizes.
Prizes include home entertainment systems, digital camcorders, $160 family fun night packages complete with retail certificates and Little Caesars gift cards, MP3 players, $10 Little Caesars gift cards and Pepsi-Cola beverages. Players have a 1 in 25 chance of winning.
Game play began yesterday and runs while supplies last.
TV, print and in-store displays support the promotion.
