LIST MANAGEMENT CHANGES
–Russell and Miller Catalog Buyers
The Information Refinery has won management of this file, which names 49,032 single opt-in professionals sourced from various direct response vehicles. The prior manager was MeritDirect.
Selections: Recency, phone number, gender, business type, e-mail address, state/SCF/ZIP
Price:$105/M
Contact: Information Refinery Inc., Brahm Schenkman (800-529-9020; [email protected])

NEW TO MARKET LISTS
–Giving Seniors E-Mail
Named here are 420,000 individuals who opted-in to receive marketing offers via e-mail.
Selections: Demographics, gender, state/SCF/ZIP
Price:$150/M
Contact: List Bargains, Mary Jane Acito (914-617-8138; [email protected])

–Farm Journal Magazine Beef Producers
Reach 151,230 subscribers to this professional journal.
Selections: Age, gender, herd size, phone numbers, state/SCF/ZIP
Price:$80/M
Contact: VentureDirect, Jim Scova (212-655-5186; [email protected])

INSERT MEDIA
–HFM Billing Renewal Statement Program
This program offers 10 million yearly opportunities to reach subscribers of 12 magazines.
Price: $35/M
Contact: Millard Group Inc., Paddy Upton (603-924-9262 ext.2385; [email protected])

UPDATED LISTS
–African American Households with Computers by State
Nearly 8.2 million individuals extracted from a database are named here.
Selections: Age, credit card buyers, dwelling type, education, gender, homeowner, income, lifestyle, mail order buyers, occupation, phone number, presence of children, state/SCF/ZIP
Price: $110/M
Contact: Ethnic Technologies, Candace Kennedy (201-440-8923; [email protected])

MEET THE BROKER
–Meet the Broker: Jim Chiavelli
By Larry Riggs
Today we meet Jim Chiavelli, vice president of list brokerage at List Services Corp. for more than 10 years. He feels his background as a mailer at Taunton Press gave him special insight into the brokerage industry. Click for more directmag.com/meet_the_broker/0611-broker-chiavelli/index.html (directmag.com/meet_the_broker/0611-broker-chiavelli/index.html)

* Blair Lists
* All American Sweepstakes
* BusyBeaver.biz
* Woodman’s Pal
* MomTalk.com
* Super Floral Retailing
* Glass Media Digest
* Compulsive Consumer Master File

LISTS UNDER NEW MANAGEMENT

Blair Lists
Millard Group Inc. is managing Blair’s lists and insert media programs. A master file identifies more than 1.5 million who purchased home products and apparel during the last six months; enhancements are available. Some 2.1 million women’s and 562,000 men’s apparel buyers from the last 12 months are named on a separate segments. The average catalog order was $60. No telemarketing is allowed. Specialists Marketing Services Inc. was the former manager.
Selections: Purchase amount ranges, hotlines, cash/credit card, gender, Irvine Park/Scandia Woods brands, large size, single/multibuyers, product, source, state/SCF/ZIP
Price: $95/M
Contact: Millard Group Inc., Ann Lynch (704-895-0820; [email protected])

All American Sweepstakes
Impulse Media Inc. now manages this list of sweepstakes contestants. There are 226,492 names on the file, including 2,500 from April. Three-quarters of those listed are women, most age 40 or older. All have credit cards and many provided phone numbers. Listdata Management Services Inc. had been handling the file.
Selections: Gender, state/SCF/ZIP
Sample usage: Allied Marketing, Mutual of Omaha, Antares, H&R Block, Pitney Bowes, Mediaworks, National Grants, Morningstar, Forbes
Price: $110/M
Contact: Impulse Media Inc., Oney Currithers (203-207-0227; [email protected])

NEW LISTS

BusyBeaver.biz
BusyBeaver.biz Inc. offers a list of 6 million who use its online business directory. The file names business owners and professionals who searched the site for employment, entertainment, credit, office supplies, investment and real estate information.
Selections: Monthly hotline, telephone/fax numbers, contact name, ethnicity, SIC code, number of employees, sales volume, population code, Fortune code, phone-verified records, multisource records, trademark codes, new to file, ethnic surnames, year started, import/export, state/SCF/ZIP
Price: $100/M
Contact: Lighthouse List Co., Mark Traverso (954-489-3008; [email protected])

Woodman’s Pal
Pro Tool Industries Inc. has a list of 29,566 Woodman’s Pal customers who bought machetes. An additional 18,479 inquirers and prospects are identified. The source is space advertising from more than 60 magazines.
Selections: Gender, state/SCF/ZIP
Price: $120/M (buyers); $110/M (inquirers and prospects)
Contact: Mail Marketing Inc., Joann O’Rourke (201-750-3222, ext. 26; [email protected])

MomTalk.com
The file names Minnesotans and others who registered at this Web site for mothers. Site content runs the gamut from pregnancy and child care to careers, fashion and health issues. The count is 23,335, including 1,810 men.
Selections: Gender, state/SCF/ZIP
Price: $90/M
Contact: Aggressive List Management Inc., Rhea Miller (217-787-2029, ext. 204; [email protected])

Super Floral Retailing
Florists’ Review Enterprises Inc.’s list names 13,229 who subscribe to Super Floral Retailing, a monthly magazine covering supermarkets, high-volume florists and mass marketers. No exchanges are allowed.
Selections: Telephone number, state/SCF/ZIP
Price: $125/M
Contact: MeritDirect, Andrea Flores (914-368-1034; [email protected])

Glass Media Digest
This list includes postal and e-mail addresses for nearly 6,000 of this monthly newsletter’s subscribers. Artists, shop owners, suppliers and other professionals who work with glass are identified. No list exchanges are allowed.
Selections: Gender, telephone number, state/SCF/ZIP
Price: $110/M (postal file); $175/M (e-mail file)
Contact: Direct Partner Solutions Inc., Ann Nolan (678-762-9869, ext. 230; [email protected])

Compulsive Consumer Master File
This is a list of 6.1 million consumers who made a variety of purchases, including insurance, phones, gifts, health and personal care products. The unit of sale ranged from $30 to $1,300. Most paid with credit cards. Sources include telemarketing, DRTV and the Internet.
Selections: Monthly hotline, age, income, homeowner, credit card, gender, marital status, state/SCF/ZIP
Price: $90/M
Contact: Listdata Management Services Inc., Neil Simmons (954-484-5478; [email protected])