WHY SHOULD YOU, AN ONLINE marketer, care about companies like Google and Apple selling video downloads over the Internet? Because I do.
I’m speaking of myself as a typical Web consumer, that is. Over the past few months, I’ve gone from a position of pure skepticism on downloadable video to that of a devout convert. And I haven’t even bought my first video.
The evolution of my thinking ran something like this:
Stage 1:
Network
