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Five Aspects of a Killer Ecommerce Merchandising Strategy

How to Create a CRM Strategy Roadmap

DIAGEO North America’s SVP of Whiskies on Entering the World of Web3 Experiences

Cosmetics Brand Laura Mercier Enters the Metaverse With ‘World of Beauty’

Chief Marketer and Event Marketer Present the Winners of the 2022 Top Women in Marketing

How Four Brands Are Crafting Halloween-Themed Metaverse Activations

How Budweiser’s World Cup Campaign Supports First-Party Data Collection

Twilio Survey: Top Consumer Pain Points When Dealing With Customer Support

A Content Marketing Refresh in 13 Steps

Metaverse Marketing: Five Issues for Brands to Consider

Google Postpones Third-Party Cookie Phase-Out to Late 2024

Four Chief Marketers Dish on Challenges and Opportunities Within Their Businesses

Using Product Data to Enhance Omnichannel Growth for CPG Brands

CDPA, CPRA, CPA and Onward: How Marketers Can Prepare For New State Privacy Laws

How The New York Times’ Data Strategy Enables a Full View of the Customer Journey

First-Party, Second-Party and Third-Party Data Defined

Considerations and Caveats for Marketers Tapping Virtual Influencers for the Metaverse

Marketers on Fire: Drone Racing League CMO Anne Marie Gianutsos on Social Engagement, U.S. Air Force Partnership and the Metaverse

A Roadmap for Amazon Marketing Investment

How Charlotte Tilbury Tapped AI Marketing Tools to Boost Customer Acquisition

CMO Corner: A Chat with Shari Hofer, Chief Marketing Officer of Wiley

Three Ways Brands Can Optimize Ecommerce Experiences

Yahoo’s Stephanie Gutnik on the Return of Digital Out of Home Advertising

How Brands Can Approach Building Metaverse Experiences
Click here to view the 2023 winners!