Harry & David Acquire Cushman Fruit Company

Posted on by Chief Marketer Staff

Harry & David Holdings has acquired the Cushman Fruit Company of West Palm Beach, FL. Terms of the acquisition were not disclosed.

Cushman Fruit sells a variety of specialty foods, primarily Florida citrus, through a variety of channels. One of its best-known products is the Cushman HoneyBell, a seasonal offering touted via direct response ads in several national newspapers, among other outlets.

The company generated $19 million in sales during 2007.

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