Four Ways Artificial Intelligence Can Augment Human Creativity in Marketing

Posted on by Chief Marketer Staff

The release of new AI-driven technologies, like Google’s text-to-image tool Imagen, has shined a spotlight on AI’s capabilities to supplement human creativity. But “supplement” is the operative word here. A column in AdExchanger examines how artificial intelligence can augment—rather than replace—human creativity through initial ideation, creative optimization, bias identification and more.

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

For our first Brands on Fire LinkedIn Live, we spoke with SheaMoisture CMO Taydra Mitchell Jackson about the inspiration for the brand’s “Black Men Love” digital campaign, the success of its men’s product business and engagement through consumer experiences.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!