Epsilon, Air2Web Team on Mobile Services

Epsilon the database marketing services firm, has joined forces with Air2Web, to offer opt-in mobile marketing services including SMS communications, content downloads like wallpaper and ringtones, and microsite development.

The budget was not disclosed.

“Mobile is top of mind for many of Epsilon’s clients who are the world’s leading marketers. Our partnership will enable worldwide delivery of mobile marketing and customer care messages,” said Curtis Rapp, vice president, sales and marketing of Air2Web.