App Development Trends This publication is making 51,119 e-mail addresses available for the first time. Application Development Trends reaches application development and information systems managers who are responsible for making purchasing decisions in their area of expertise. Cost: $300/M, plus $120/M transmission fee Selections: Job function, industry, number of employees, Internet software package purchase, application package purchase, budget, level of purchasing involvement, product purchase influence, management and modeling tools, software languages, geography Contact: Statlistics Inc., 203-778-8700

FusionOne FusionOne Opt-in Internet Sync Service Users is a new list from Rubin Response Management Services Inc. that offers 45,000 names at e-mail addresses. FusionOne offers mobile professionals a way to keep their personal digital content updated and synchronized across all their computing and communication devices. The file is 100% opt-in. Cost: $350/M Selections: Occupation, company size, devices owned, age, SCF Contact: Rubin Response Management Services Inc., 847-619-9800

Lawyers E-List Attorneys With E-Mail Addresses features a database of 42,000 lawyers, partners and associates. This is a new file from Dunhill International List Co. Inc. Cost: $300/M Selections: None Contact: Dunhill International List Co. Inc., 561-347-0200

Crayola.com These 35,000 opt-in e-mail addresses is available for the first time from ClientLogic. Marketers can use the Crayola.com database to target households with children between 2 and 12 years old. All households have chosen to receive mailings from third parties. Cost: $225/M Selections: None Contact: Specialists Marketing Services, a ClientLogic Co., 201-865-5800

HP E-mail List There are over 2.8 million product buyers who subscribe to the HP Newsgram named on the Hewlett-Packard Co. opt-in e-mail newsletter sponsorship file. The e-letter offers maintenance tips, feature stories and new product information. Cost: $65/M Selections: None Contact: Worldata, 561-393-8200

Beyond Computing Kroll Direct Marketing Inc. offers this e-mail list from Beyond Computing magazine. The database consists of over 14,000 subscribers to the IBM/Forbes Inc. title who have given permission to receive information about technology-related business and products by e-mail. The typical subscriber is an executive at a midsize-to-large cap company involved in some aspect of the computer industry. Cost: $300/M Selections: Title, industry, purchasing influence, computer product/service, products specified, long-distance provider, state Contact: Kroll Direct Marketing Inc., 609-275-2900

Prima Baby Prima Baby is a new magazine that caters to pregnant women and new mothers. The 20,000 subscribers listed here are between ages 25 and 34. More than half of them have a child under 4 years old. Cost: About $150/M Selections: Responders, recency, gender, geography Contact: HLB Ltd., 973-256-9009

Cabling Installation

The Cabling Installation & Maintenance e-mail subscriber list offers the names of more than 13,700 subscribers. The magazine covers premises and campuswide communications systems as well as industry developments that fuel such applications. Those listed gave permission to receive third-party e-mail.

Cost: $275/M

Selections: Job function, company’s primary operation, hardware and operating system environment, purchasing influence, state/SCF/ZIP

Contact: IDG Communications List Services, 508-370-0820

Pogo.com The Pogo.com opt-in e-mail list names more than 600,000 Internet users who log onto Pogo to play family games. Some 60% buy products and services online.

Racingone.com Racingone.com’s list of 35,340 who have subscribed to its opt-in e-mail newsletter is available from Kroll Direct Marketing Inc. The e-newsletter updates auto racing fans about breaking news and events.

Pcuresweeps.org This list features opt-in e-mail addresses of people who have registered their e-mail address for a chance to win a sweepstakes.

Rewards 2K.com The Rewards 2K.com opt-in e-mail file includes 65,000 proven online buyers who earn reward points every time they buy from such companies as Dell, L.L. Bean or The Sharper Image through Rewards 2K. The reward points can then be cashed in for books, CDs, videos and electronic or computer equipment.

Audio Catalog Ride-along This new ride-along from Leon Henry Inc.’s LH Management Division offers a potential circulation of 600,000 a year. Inserts ride along with shipments ordered from the 800/900# Audio Text catalog. The 55,000 male buyers of these adult products generally order by phone and use a credit card.

Cabling Installation The Cabling Installation & Maintenance e-mail subscriber list offers the names of more than 13,700 subscribers. The magazine covers premises and campuswide communications systems as well as industry developments that fuel such applications. Those listed gave permission to receive third-party e-mail.

BackOffice E-mail The BackOffice E-mail list includes more than 32,000 subscribers and registered site users who gave permission to receive third-party e-mail. Individuals on the list are directly involved with the purchase of computer system servers. Cost: $275/M Selections: Job function, organization’s primary business activity, scope of involvement, annual value of IT products for purchase, number of employees, number of computers installed, database products, IT products at site, purchasing influence, state/SCF/ZIP Contact: IDG Communications List Services, 508-370-0820