A Shekel for Your Thoughts: Israel’s promotion practices are not U.S. knockoffs.
According to my tour book, I'd already made a big mistake. I was minutes away from landing in Tel-Aviv with no shekels in my pocket. Since it was the
According to my tour book, I'd already made a big mistake. I was minutes away from landing in Tel-Aviv with no shekels in my pocket. Since it was the
Ok, so maybe you don't feel the need to count down the days until the next century. We're proud of you. This alarm clock and photo frame from Bridgeport,
Snyder Communications, Bethesda, MD, continued shoring up its many business units by aligning a group of "target marketing services" under one banner,
We were impressed with the quality and the lifelike appearance of the plush animals from Douglas Cuddle Toys, so we rang up HQ in Keene, NH, to find out
It's still a relationship business. But the terms of the contract between agencies and clients have changed. Personal chemistry, experience, and track
Florida Attorney General Bob Butterworth, the man who threw a legal monkey wrench into the operations of magazine subscription sweepstakes, and his Indiana
Is Dave Brandon fat and happy at Domino's Pizza? You bet."I learned early how to order pizza from the company store and put on five pounds already," says
Radio networks now have company among media getting into the promotions business. Hip-hop lifestyle magazine The Source, New York City, last week announced
Pssst. Nickelodeon is playing in your kid's classroom.So is Nintendo.Not to mention Sony, Kraft Foods, Nabisco, Keebler, and Kodak.The onslaught begins