How to Effectively Engage Customers for Reference Programs
Five strategies to help customers to become both willing participants and beneficiaries of a customer reference program.
Five strategies to help customers to become both willing participants and beneficiaries of a customer reference program.
Customers expect tailored services and personalized content, but 74% of senior marketers say they can’t produce the necessary volume of content fast enough. The hard truth is, you won’t solve this content crisis without the right people, budget, or direction. The challenge is clear, but it’s possible to bridge the gaps.
A list of companies that have jumped on the cause-marketing relief train during this unprecedented time.
Some tech companies are getting creative with their approaches to engaging clients without events.
A look at analysis and surveys from Nielsen, Disqo and Pattern89 related to consumer behavioral shifts during the crisis.
Companies approaching this time of crisis through the lens of corporate social responsibility.
Tips for marketers and PR professionals crafting messages to their audiences during this time of uncertainty.
A just-released, third version of the California attorney general’s draft regulations alters the CCPA once again.
Considerations for marketers pivoting to digital events as a result of Covid-19.
Three key steps to developing a successful relationship with your CFO.