Digital + Social
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Data & Analytics
Apply Now to Become a B2B Top Shop!
Chief Marketer’s new B2B Top Shops will feature the best B2B marketing agencies. Learn how you can be a part of this essential listing.
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Email
A Look at David’s Bridal’s Digital Marketing Trousseau
As brides get busier and more time crunched, David’s Bridal is relying more and more on mobile and digital channels to stay on their wedding radar.
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Data & Analytics
National Geographic Shifts to Less Frequent, More Targeted Email Strategy
A decrease in mailing frequency and a increased focus on modeling boosted National Geographic Society’s year-over-year response rates.
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Social
3 Tips to Bring Life Back to those Old YouTube Videos
A lot of effort goes into producing YouTube videos for marketing. Don’t let that work go to waste. These 3 tips can breath new life into dated videos.
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Social
Change Consumer Behavior with Social Peer Pressure
Marketers are finding ways to use social peer pressure as a marketing tool to move consumers to action.
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Social
Separating Social Media Fact from Fiction: Slide Show
Sparks & Honey offers a slide show and a simple way to untangle social media fact from fiction.
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Social
Brands Jump $1 Million Hurdle to Test Ads on Facebook: Video
This video interview takes us through the news that a handful of mega brands are shelling out $1 million to post ads on Facebook.
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Data & Analytics
How Kraft, Heineken and the President Are Reaching Millennials
If you don’t learn how and where to reach Millennials, be prepared to lose their business.
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Social
Tips to Manage Negative Social Media Feedback
Tips and ideas to tackle common social media marketing problems like negative feedback as well as other issues.
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Data & Analytics
Are Your Emails Getting Opened? Infographic
This infographic includes lots of stats on email subscribers so you can see how your emails stack up.