Coupons Inc. Acquires CouponBug

Posted on by Chief Marketer Staff

Coupons Inc., a provider of interactive coupon technology, has bought CouponBug LLC., which markets online coupons through television.

Terms were not disclosed.

Specifically, those stations run TV commercials directing consumers to CouponBug-managed coupon sections of their Web sites.

Through this arrangement, Coupons Inc. said it would gain direct relationships with television stations in more than 100 local markets across the country.

“Coupons Inc.

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