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Vertical social networks that target a specific professional niche can be a great way for buyers and sellers to connect and start a conversation.
Here's a tutorial that gives a comprehensive lesson on how to use influencers to run a successful social media giveaway campaign.
Advertisers are halting campaigns on Twitter because their ads are appearing next to pornography.
If only we could predict the future. Well, someone else is doing it for us. Here's 10 marketing trends to move us toward the future.
Automated content marketing for social media is helping FordDirect engage Millennials in the market for new cars.
CMOs talk about a lot of things on Twitter, but its the top topics that can be most important to those trying to reach them.
Google is promoting the production of YouTube videos with its own series of behind-the-scenes videos showing how brands like Clean & Clear made its videos.
In an ever-evolving cyber security climate where there's a new breach almost every day, brands are fighting to protect the integrity of their brand.
More than 80% of marketers feel they need to restructure to keep up with increased tech and consumer demands, according to research from The Economist.