Consumers See the Value in Fee-Based Loyalty Programs
Forward-thinking companies are using fee-based membership or loyalty programs to better serve their customers while differentiating themselves from competitors.
Forward-thinking companies are using fee-based membership or loyalty programs to better serve their customers while differentiating themselves from competitors.
Vine is where stars are born, bringing in views and engagement that brands can only dream of. Here's tips to turn your branded content into a Vine star.
Absolut Elyx is making a run at Grey Goose with an immersive, ultra-exclusive experience staged in part of the CEO's massive loft apartment in NYC.
Here are four ways brands can harness the power of social media and influencer marketing to tap into the Millennial market.
As digitally based options like Airbnb and online travel agencies rise in popularity, where do more traditional options, like hotels, find themselves in the market?
This article might be about marketing a startup to college students, but it’s loaded with ideas—10 of them—that any size brand or company can execute.
Learn how to capitalize on real-time data for better customer engagement in a free live webinar.
This infographic shares research and brand examples on the importance of color when it comes to creating your brand's logo.
Today every brand knows customer engagement is essential. But how do they move beyond metrics around pseudo engagement and deliver a great message?
KitchenAid's six-episode video marketing series stars a group of culinary experts who use KitchenAid knives to prepare signature dishes.
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