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How FreshDirect Used Real-Time Weather Data to Inform a DOOH Campaign
How FreshDirect is leveraging real-time weather data to inform ad creative for a new digital-out-of-home (DOOH) campaign.
How FreshDirect is leveraging real-time weather data to inform ad creative for a new digital-out-of-home (DOOH) campaign.
A look at a new subset of influencers defying ageist stereotypes and taking social media by storm.
We spoke with Visible CMO Cheryl Gresham about the campaign’s brand awareness play, building community, measurement challenges, and more.
How marketers can approach creating metaverse experiences.
How Meta is mitigating signal loss, optimizing its ads business, developing social commerce, and more.
Four CMOs discuss the most important marketing trends to be tracking right now.
The brand’s new approach to evaluating the efficacy of marketing spend against specific channels.
We spoke with Stephanie Perdue, Chipotle’s Vice President of Brand Marketing, about the company’s explosive digital growth, its gaming and esports strategy, merchandising, menu innovation and more.
How Activia partnered with retailers, tapped influencers and leveraged scientific research for its latest product launch.
What marketers need to know about Pinterest's new ecommerce features for brands.